{"id":41293,"date":"2025-04-16T15:58:26","date_gmt":"2025-04-16T12:58:26","guid":{"rendered":"https:\/\/cleverics.ru\/digital\/?p=41293"},"modified":"2025-04-16T16:03:55","modified_gmt":"2025-04-16T13:03:55","slug":"servisno-resursnoe-planirovanie-i-it-byudzhet-kak-effektivno-upravlyat-zatratami-na-it","status":"publish","type":"post","link":"https:\/\/cleverics.ru\/digital\/2025\/04\/servisno-resursnoe-planirovanie-i-it-byudzhet-kak-effektivno-upravlyat-zatratami-na-it\/","title":{"rendered":"\u0421\u0435\u0440\u0432\u0438\u0441\u043d\u043e-\u0440\u0435\u0441\u0443\u0440\u0441\u043d\u043e\u0435 \u043f\u043b\u0430\u043d\u0438\u0440\u043e\u0432\u0430\u043d\u0438\u0435 \u0438 \u0418\u0422-\u0431\u044e\u0434\u0436\u0435\u0442: \u043a\u0430\u043a \u044d\u0444\u0444\u0435\u043a\u0442\u0438\u0432\u043d\u043e \u0443\u043f\u0440\u0430\u0432\u043b\u044f\u0442\u044c \u0437\u0430\u0442\u0440\u0430\u0442\u0430\u043c\u0438 \u043d\u0430 \u0418\u0422"},"content":{"rendered":"\n<p>\u00a0<\/p>\n<p><a href=\"https:\/\/cleverics.ru\/digital\/wp-content\/uploads\/2025\/04\/\u0421\u0420\u041c.png\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone  wp-image-41296\" src=\"https:\/\/cleverics.ru\/digital\/wp-content\/uploads\/2025\/04\/\u0421\u0420\u041c-300x200.png\" alt=\"\" width=\"809\" height=\"539\" srcset=\"https:\/\/cleverics.ru\/digital\/wp-content\/uploads\/2025\/04\/\u0421\u0420\u041c-300x200.png 300w, https:\/\/cleverics.ru\/digital\/wp-content\/uploads\/2025\/04\/\u0421\u0420\u041c.png 624w\" sizes=\"auto, (max-width: 809px) 100vw, 809px\" \/><\/a>\u0421\u0435\u0440\u0432\u0438\u0441\u043d\u043e-\u0440\u0435\u0441\u0443\u0440\u0441\u043d\u043e\u0435 \u043f\u043b\u0430\u043d\u0438\u0440\u043e\u0432\u0430\u043d\u0438\u0435 \u0438 \u0418\u0422-\u0431\u044e\u0434\u0436\u0435\u0442: \u043a\u0430\u043a \u0441\u0432\u044f\u0437\u0430\u0442\u044c \u043f\u043e\u0442\u0440\u0435\u0431\u043d\u043e\u0441\u0442\u0438 \u0431\u0438\u0437\u043d\u0435\u0441\u0430 \u0441 \u0437\u0430\u0442\u0440\u0430\u0442\u0430\u043c\u0438 \u043d\u0430 \u0418\u0422.<\/p>\n<h3><strong>\u041f\u043e\u0447\u0435\u043c\u0443 \u0418\u0422-\u0431\u044e\u0434\u0436\u0435\u0442 \u0447\u0430\u0441\u0442\u043e \u0432\u044b\u0437\u044b\u0432\u0430\u0435\u0442 \u0441\u043f\u043e\u0440\u044b?<\/strong><\/h3>\n<p>\u041c\u043d\u043e\u0433\u0438\u0435 \u043a\u043e\u043c\u043f\u0430\u043d\u0438\u0438 \u0441\u0442\u0430\u043b\u043a\u0438\u0432\u0430\u044e\u0442\u0441\u044f \u0441 \u0441\u0438\u0442\u0443\u0430\u0446\u0438\u0435\u0439, \u043a\u043e\u0433\u0434\u0430:<\/p>\n<ul>\n<li><strong>\u0424\u0438\u043d\u0430\u043d\u0441\u043e\u0432\u044b\u0439 \u043e\u0442\u0434\u0435\u043b<\/strong>\u00a0\u0442\u0440\u0435\u0431\u0443\u0435\u0442 \u0441\u043e\u043a\u0440\u0430\u0442\u0438\u0442\u044c \u0418\u0422-\u0440\u0430\u0441\u0445\u043e\u0434\u044b, \u043d\u043e \u043d\u0435 \u043f\u043e\u043d\u0438\u043c\u0430\u0435\u0442, \u043d\u0430 \u0447\u0435\u043c \u043c\u043e\u0436\u043d\u043e \u0441\u044d\u043a\u043e\u043d\u043e\u043c\u0438\u0442\u044c.<\/li>\n<li><strong>\u0411\u0438\u0437\u043d\u0435\u0441-\u043f\u043e\u0434\u0440\u0430\u0437\u0434\u0435\u043b\u0435\u043d\u0438\u044f<\/strong>\u00a0\u0436\u0430\u043b\u0443\u044e\u0442\u0441\u044f \u043d\u0430 \u043d\u0435\u0445\u0432\u0430\u0442\u043a\u0443 \u043c\u043e\u0449\u043d\u043e\u0441\u0442\u0435\u0439, \u0430 \u0418\u0422 \u043d\u0435 \u043c\u043e\u0436\u0435\u0442 \u0431\u044b\u0441\u0442\u0440\u043e \u043c\u0430\u0441\u0448\u0442\u0430\u0431\u0438\u0440\u043e\u0432\u0430\u0442\u044c\u0441\u044f.<\/li>\n<li><strong>\u0418\u0422-\u0440\u0443\u043a\u043e\u0432\u043e\u0434\u0438\u0442\u0435\u043b\u0438<\/strong>\u00a0\u043d\u0435 \u043c\u043e\u0433\u0443\u0442 \u043e\u0431\u043e\u0441\u043d\u043e\u0432\u0430\u0442\u044c, \u043f\u043e\u0447\u0435\u043c\u0443 \u0438\u043c \u043d\u0443\u0436\u043d\u043e \u0431\u043e\u043b\u044c\u0448\u0435 \u0440\u0435\u0441\u0443\u0440\u0441\u043e\u0432.<\/li>\n<\/ul>\n<p>\u041f\u0440\u043e\u0431\u043b\u0435\u043c\u0430 \u0432 \u0442\u043e\u043c, \u0447\u0442\u043e \u0442\u0440\u0430\u0434\u0438\u0446\u0438\u043e\u043d\u043d\u044b\u0435 \u043c\u0435\u0442\u043e\u0434\u044b \u0431\u044e\u0434\u0436\u0435\u0442\u0438\u0440\u043e\u0432\u0430\u043d\u0438\u044f (<strong>\u00ab\u043a\u0430\u043a \u0432 \u043f\u0440\u043e\u0448\u043b\u043e\u043c \u0433\u043e\u0434\u0443 + \u0438\u043d\u0444\u043b\u044f\u0446\u0438\u044f\u00bb<\/strong>) \u043d\u0435 \u0443\u0447\u0438\u0442\u044b\u0432\u0430\u044e\u0442 \u0440\u0435\u0430\u043b\u044c\u043d\u044b\u0435 \u043f\u043e\u0442\u0440\u0435\u0431\u043d\u043e\u0441\u0442\u0438 \u0431\u0438\u0437\u043d\u0435\u0441\u0430.<\/p>\n<p><strong>\u0420\u0435\u0448\u0435\u043d\u0438\u0435 \u2014 \u0441\u0435\u0440\u0432\u0438\u0441\u043d\u043e-\u0440\u0435\u0441\u0443\u0440\u0441\u043d\u043e\u0435 \u043f\u043b\u0430\u043d\u0438\u0440\u043e\u0432\u0430\u043d\u0438\u0435.<\/strong><\/p>\n<h3><strong>\u0427\u0442\u043e \u044d\u0442\u043e \u0442\u0430\u043a\u043e\u0435?<\/strong><\/h3>\n<p><strong>\u0421\u0435\u0440\u0432\u0438\u0441\u043d\u043e-\u0440\u0435\u0441\u0443\u0440\u0441\u043d\u043e\u0435 \u043f\u043b\u0430\u043d\u0438\u0440\u043e\u0432\u0430\u043d\u0438\u0435<\/strong>\u00a0\u2014 \u044d\u0442\u043e \u043f\u043e\u0434\u0445\u043e\u0434, \u043a\u043e\u0442\u043e\u0440\u044b\u0439:<br \/>\ud83d\udd39\u00a0<strong>\u0421\u0432\u044f\u0437\u044b\u0432\u0430\u0435\u0442 \u0418\u0422-\u0443\u0441\u043b\u0443\u0433\u0438 \u0441 \u043a\u043e\u043d\u043a\u0440\u0435\u0442\u043d\u044b\u043c\u0438 \u0440\u0435\u0441\u0443\u0440\u0441\u0430\u043c\u0438<\/strong>\u00a0(\u0441\u0435\u0440\u0432\u0435\u0440\u044b, \u041f\u041e, \u0441\u043f\u0435\u0446\u0438\u0430\u043b\u0438\u0441\u0442\u044b).<br \/>\ud83d\udd39\u00a0<strong>\u041f\u043e\u0437\u0432\u043e\u043b\u044f\u0435\u0442 \u043f\u0440\u043e\u0433\u043d\u043e\u0437\u0438\u0440\u043e\u0432\u0430\u0442\u044c \u0437\u0430\u0442\u0440\u0430\u0442\u044b<\/strong>\u00a0\u043d\u0430 \u043e\u0441\u043d\u043e\u0432\u0435 \u0431\u0438\u0437\u043d\u0435\u0441-\u043f\u043b\u0430\u043d\u043e\u0432.<br \/>\ud83d\udd39\u00a0<strong>\u0414\u0430\u0435\u0442 \u043f\u0440\u043e\u0437\u0440\u0430\u0447\u043d\u043e\u0435 \u043e\u0431\u043e\u0441\u043d\u043e\u0432\u0430\u043d\u0438\u0435 \u0431\u044e\u0434\u0436\u0435\u0442\u0430<\/strong>\u00a0\u2014 \u043d\u0435 \u00ab\u043d\u0430\u043c \u043d\u0443\u0436\u043d\u043e 10 \u0441\u0435\u0440\u0432\u0435\u0440\u043e\u0432\u00bb, \u0430 \u00ab\u0434\u043b\u044f \u0440\u043e\u0441\u0442\u0430 \u043a\u043b\u0438\u0435\u043d\u0442\u0441\u043a\u043e\u0439 \u0431\u0430\u0437\u044b \u043d\u0430 20% \u0442\u0440\u0435\u0431\u0443\u0435\u0442\u0441\u044f +2 \u0441\u0435\u0440\u0432\u0435\u0440\u0430 \u0438 +1 \u0441\u043f\u0435\u0446\u0438\u0430\u043b\u0438\u0441\u0442 \u043f\u043e\u0434\u0434\u0435\u0440\u0436\u043a\u0438\u00bb.<\/p>\n<h3><strong>\u041a\u043e\u043c\u0443 \u0431\u0443\u0434\u0435\u0442 \u043f\u043e\u043b\u0435\u0437\u043d\u043e?<\/strong><\/h3>\n<ul>\n<li><strong>\u0418\u0422-\u0434\u0438\u0440\u0435\u043a\u0442\u043e\u0440\u0430\u043c \u0438 \u0440\u0443\u043a\u043e\u0432\u043e\u0434\u0438\u0442\u0435\u043b\u044f\u043c<\/strong>\u00a0\u2014 \u0447\u0442\u043e\u0431\u044b \u043e\u0431\u043e\u0441\u043d\u043e\u0432\u0430\u0442\u044c \u0431\u044e\u0434\u0436\u0435\u0442 \u043f\u0435\u0440\u0435\u0434 \u0440\u0443\u043a\u043e\u0432\u043e\u0434\u0441\u0442\u0432\u043e\u043c.<\/li>\n<li><strong>\u0424\u0438\u043d\u0430\u043d\u0441\u043e\u0432\u044b\u043c \u0441\u043f\u0435\u0446\u0438\u0430\u043b\u0438\u0441\u0442\u0430\u043c<\/strong>\u00a0\u2014 \u0447\u0442\u043e\u0431\u044b \u043f\u043e\u043d\u0438\u043c\u0430\u0442\u044c, \u043d\u0430 \u0447\u0442\u043e \u0438\u0434\u0443\u0442 \u0418\u0422-\u0440\u0430\u0441\u0445\u043e\u0434\u044b.<\/li>\n<li><strong>\u041c\u0435\u043d\u0435\u0434\u0436\u0435\u0440\u0430\u043c \u0418\u0422-\u0443\u0441\u043b\u0443\u0433<\/strong>\u00a0\u2014 \u0447\u0442\u043e\u0431\u044b \u0438\u0437\u0431\u0435\u0436\u0430\u0442\u044c \u043f\u0435\u0440\u0435\u0433\u0440\u0443\u0437\u043a\u0438 \u0438\u043b\u0438 \u043f\u0440\u043e\u0441\u0442\u043e\u044f \u0440\u0435\u0441\u0443\u0440\u0441\u043e\u0432.<\/li>\n<li><strong>\u0410\u0440\u0445\u0438\u0442\u0435\u043a\u0442\u043e\u0440\u0430\u043c \u0438 \u0430\u043d\u0430\u043b\u0438\u0442\u0438\u043a\u0430\u043c<\/strong> \u2014 \u0447\u0442\u043e\u0431\u044b \u043f\u0440\u043e\u0435\u043a\u0442\u0438\u0440\u043e\u0432\u0430\u0442\u044c \u043c\u0430\u0441\u0448\u0442\u0430\u0431\u0438\u0440\u0443\u0435\u043c\u0443\u044e \u0438\u043d\u0444\u0440\u0430\u0441\u0442\u0440\u0443\u043a\u0442\u0443\u0440\u0443.<\/li>\n<\/ul>\n<h3><strong>\u041a\u043b\u044e\u0447\u0435\u0432\u044b\u0435 \u043a\u043e\u043c\u043f\u043e\u043d\u0435\u043d\u0442\u044b \u043c\u043e\u0434\u0435\u043b\u0438<\/strong><\/h3>\n<p><strong>1\ufe0f<\/strong><strong>. \u041a\u0430\u0442\u0430\u043b\u043e\u0433 \u0418\u0422-\u0443\u0441\u043b\u0443\u0433<\/strong><\/p>\n<ul>\n<li>\u041a\u0430\u043a\u0438\u0435 \u0443\u0441\u043b\u0443\u0433\u0438 \u0418\u0422 \u043f\u0440\u0435\u0434\u043e\u0441\u0442\u0430\u0432\u043b\u044f\u0435\u0442 \u0431\u0438\u0437\u043d\u0435\u0441\u0443 (\u043d\u0430\u043f\u0440\u0438\u043c\u0435\u0440, \u00ab\u0440\u0430\u0431\u043e\u0442\u0430 CRM\u00bb, \u00ab\u0445\u0440\u0430\u043d\u0435\u043d\u0438\u0435 \u0434\u0430\u043d\u043d\u044b\u0445\u00bb, \u00ab\u043a\u0438\u0431\u0435\u0440\u0437\u0430\u0449\u0438\u0442\u0430\u00bb).<\/li>\n<li>\u041a\u0430\u043a \u0438\u0437\u043c\u0435\u0440\u044f\u0435\u0442\u0441\u044f \u0438\u0445 \u043f\u043e\u0442\u0440\u0435\u0431\u043b\u0435\u043d\u0438\u0435 (<strong>\u043c\u0435\u0442\u0440\u0438\u043a\u0438<\/strong>: \u0447\u0438\u0441\u043b\u043e \u043f\u043e\u043b\u044c\u0437\u043e\u0432\u0430\u0442\u0435\u043b\u0435\u0439, \u0442\u0440\u0430\u043d\u0437\u0430\u043a\u0446\u0438\u0439, \u043e\u0431\u044a\u0435\u043c \u0434\u0430\u043d\u043d\u044b\u0445).<\/li>\n<\/ul>\n<p><strong>2\ufe0f.<\/strong><strong> \u0421\u0435\u0440\u0432\u0438\u0441\u043d\u043e-\u0440\u0435\u0441\u0443\u0440\u0441\u043d\u0430\u044f \u043c\u043e\u0434\u0435\u043b\u044c<\/strong><\/p>\n<p>\u041f\u043e\u043a\u0430\u0437\u044b\u0432\u0430\u0435\u0442,\u00a0<strong>\u043a\u0430\u043a\u0438\u0435 \u0440\u0435\u0441\u0443\u0440\u0441\u044b \u043d\u0443\u0436\u043d\u044b \u0434\u043b\u044f \u043a\u0430\u0436\u0434\u043e\u0439 \u0443\u0441\u043b\u0443\u0433\u0438<\/strong>:<\/p>\n<ul>\n<li><strong>\u0410\u043a\u0442\u0438\u0432\u044b<\/strong>\u00a0(\u0441\u0435\u0440\u0432\u0435\u0440\u044b, \u043b\u0438\u0446\u0435\u043d\u0437\u0438\u0438, \u043e\u0431\u043b\u0430\u043a\u043e).<\/li>\n<li><strong>\u0412\u043d\u0435\u0448\u043d\u0438\u0435 \u0443\u0441\u043b\u0443\u0433\u0438<\/strong>\u00a0(\u0430\u0443\u0442\u0441\u043e\u0440\u0441, \u0445\u043e\u0441\u0442\u0438\u043d\u0433).<\/li>\n<li><strong>\u041b\u044e\u0434\u0438<\/strong>\u00a0(\u0441\u043a\u043e\u043b\u044c\u043a\u043e \u0432\u0440\u0435\u043c\u0435\u043d\u0438 \u0441\u043e\u0442\u0440\u0443\u0434\u043d\u0438\u043a\u0438 \u0442\u0440\u0430\u0442\u044f\u0442 \u043d\u0430 \u043f\u043e\u0434\u0434\u0435\u0440\u0436\u043a\u0443).<\/li>\n<\/ul>\n<p>\u00a0<\/p>\n<p><strong>\u041f\u0440\u0438\u043c\u0435\u0440:<\/strong><\/p>\n<table style=\"border-color: #000000;\">\n<thead>\n<tr>\n<td>\n<p><strong>\u0423\u0441\u043b\u0443\u0433\u0430<\/strong><\/p>\n<\/td>\n<td>\n<p><strong>\u0420\u0435\u0441\u0443\u0440\u0441\u044b<\/strong><\/p>\n<\/td>\n<td>\n<p><strong>\u0417\u0430\u0432\u0438\u0441\u0438\u043c\u043e\u0441\u0442\u044c \u043e\u0442 \u0431\u0438\u0437\u043d\u0435\u0441\u0430<\/strong><\/p>\n<\/td>\n<\/tr>\n<\/thead>\n<tbody>\n<tr>\n<td>\n<p>\u041f\u043e\u0434\u0434\u0435\u0440\u0436\u043a\u0430 CRM<\/p>\n<\/td>\n<td>\n<p>2 \u0430\u0434\u043c\u0438\u043d\u0430, 5 \u0441\u0435\u0440\u0432\u0435\u0440\u043e\u0432<\/p>\n<\/td>\n<td>\n<p>\u0427\u0435\u043c \u0431\u043e\u043b\u044c\u0448\u0435 \u043f\u043e\u043b\u044c\u0437\u043e\u0432\u0430\u0442\u0435\u043b\u0435\u0439 \u2192 \u0431\u043e\u043b\u044c\u0448\u0435 \u043d\u0430\u0433\u0440\u0443\u0437\u043a\u0438<\/p>\n<\/td>\n<\/tr>\n<tr>\n<td>\n<p>\u041e\u0431\u043b\u0430\u043a\u043e<\/p>\n<\/td>\n<td>\n<p>100 \u0422\u0411 \u0445\u0440\u0430\u043d\u0438\u043b\u0438\u0449\u0430<\/p>\n<\/td>\n<td>\n<p>\u0417\u0430\u0432\u0438\u0441\u0438\u0442 \u043e\u0442 \u043e\u0431\u044a\u0435\u043c\u0430 \u0434\u0430\u043d\u043d\u044b\u0445<\/p>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<p>\u00a0<\/p>\n<p><strong>3\ufe0f<\/strong><strong>. \u041e\u043f\u0435\u0440\u0430\u0446\u0438\u043e\u043d\u043d\u0430\u044f \u043c\u043e\u0434\u0435\u043b\u044c<\/strong><\/p>\n<ul>\n<li>\u041a\u0430\u043a\u0438\u0435\u00a0<strong>\u0440\u0430\u0431\u043e\u0442\u044b<\/strong>\u00a0\u0432\u044b\u043f\u043e\u043b\u043d\u044f\u044e\u0442 \u0441\u043e\u0442\u0440\u0443\u0434\u043d\u0438\u043a\u0438 (\u043d\u0430\u0441\u0442\u0440\u043e\u0439\u043a\u0430, \u043c\u043e\u043d\u0438\u0442\u043e\u0440\u0438\u043d\u0433, \u0438\u0441\u043f\u0440\u0430\u0432\u043b\u0435\u043d\u0438\u0435 \u043e\u0448\u0438\u0431\u043e\u043a).<\/li>\n<li>\u0421\u043a\u043e\u043b\u044c\u043a\u043e\u00a0<strong>\u0432\u0440\u0435\u043c\u0435\u043d\u0438<\/strong>\u00a0\u0443\u0445\u043e\u0434\u0438\u0442 \u043d\u0430 \u043a\u0430\u0436\u0434\u0443\u044e \u0437\u0430\u0434\u0430\u0447\u0443.<\/li>\n<li>\u041a\u0430\u043a\u00a0<strong>\u0440\u0430\u0441\u043f\u0440\u0435\u0434\u0435\u043b\u044f\u0435\u0442\u0441\u044f \u0437\u0430\u0433\u0440\u0443\u0437\u043a\u0430<\/strong>\u00a0\u043a\u043e\u043c\u0430\u043d\u0434\u044b.<\/li>\n<\/ul>\n<h3><strong>\u041a\u0430\u043a \u044d\u0442\u043e \u0440\u0430\u0431\u043e\u0442\u0430\u0435\u0442 \u043d\u0430 \u043f\u0440\u0430\u043a\u0442\u0438\u043a\u0435?<\/strong><\/h3>\n<p><strong>\ud83d\udd39 \u0428\u0430\u0433 1. \u041f\u043e\u043b\u0443\u0447\u0438\u0442\u044c \u0431\u0438\u0437\u043d\u0435\u0441-\u043f\u043b\u0430\u043d<\/strong><\/p>\n<ul>\n<li>\u0421\u043a\u043e\u043b\u044c\u043a\u043e \u043d\u043e\u0432\u044b\u0445 \u043a\u043b\u0438\u0435\u043d\u0442\u043e\u0432?<\/li>\n<li>\u041a\u0430\u043a\u0438\u0435 \u043f\u0440\u043e\u0434\u0443\u043a\u0442\u044b \u0437\u0430\u043f\u0443\u0441\u043a\u0430\u044e\u0442\u0441\u044f?<\/li>\n<li>\u041a\u0430\u043a\u0438\u0435 \u0438\u0437\u043c\u0435\u043d\u0435\u043d\u0438\u044f \u0432 \u043f\u0440\u043e\u0446\u0435\u0441\u0441\u0430\u0445?<\/li>\n<\/ul>\n<p><strong>\ud83d\udd39 \u0428\u0430\u0433 2. \u041f\u0435\u0440\u0435\u0432\u0435\u0441\u0442\u0438 \u0431\u0438\u0437\u043d\u0435\u0441-\u0446\u0435\u043b\u0438 \u0432 \u0418\u0422-\u043d\u0430\u0433\u0440\u0443\u0437\u043a\u0443<\/strong><\/p>\n<ul>\n<li>\u0415\u0441\u043b\u0438 \u043f\u0440\u043e\u0434\u0430\u0436\u0438 \u0440\u0430\u0441\u0442\u0443\u0442 \u043d\u0430 30% \u2192 \u043d\u0430\u0433\u0440\u0443\u0437\u043a\u0430 \u043d\u0430 CRM \u0438 \u043f\u043e\u0434\u0434\u0435\u0440\u0436\u043a\u0443 \u0443\u0432\u0435\u043b\u0438\u0447\u0438\u0442\u0441\u044f \u043f\u0440\u043e\u043f\u043e\u0440\u0446\u0438\u043e\u043d\u0430\u043b\u044c\u043d\u043e.<\/li>\n<\/ul>\n<p><strong>\ud83d\udd39 \u0428\u0430\u0433 3. \u0420\u0430\u0441\u0441\u0447\u0438\u0442\u0430\u0442\u044c \u0440\u0435\u0441\u0443\u0440\u0441\u044b<\/strong><\/p>\n<ul>\n<li><strong>\u041e\u0431\u043e\u0440\u0443\u0434\u043e\u0432\u0430\u043d\u0438\u0435\/\u041f\u041e:<\/strong>\u00a0\u041d\u0430 \u043e\u0441\u043d\u043e\u0432\u0435 \u0441\u0435\u0440\u0432\u0438\u0441\u043d\u043e-\u0440\u0435\u0441\u0443\u0440\u0441\u043d\u043e\u0439 \u043c\u043e\u0434\u0435\u043b\u0438.<\/li>\n<li><strong>\u041b\u044e\u0434\u0438:<\/strong>\u00a0\u041f\u043e \u043e\u043f\u0435\u0440\u0430\u0446\u0438\u043e\u043d\u043d\u043e\u0439 \u043c\u043e\u0434\u0435\u043b\u0438 (\u0441\u043a\u043e\u043b\u044c\u043a\u043e \u0447\u0430\u0441\u043e\u0432 \u043d\u0443\u0436\u043d\u043e \u043d\u0430 \u0437\u0430\u0434\u0430\u0447\u0438).<\/li>\n<\/ul>\n<p><strong>\ud83d\udd39 \u0428\u0430\u0433 4. \u0421\u0444\u043e\u0440\u043c\u0438\u0440\u043e\u0432\u0430\u0442\u044c \u0431\u044e\u0434\u0436\u0435\u0442<\/strong><\/p>\n<ul>\n<li>\u041f\u0435\u0440\u0435\u0432\u0435\u0441\u0442\u0438 \u0440\u0435\u0441\u0443\u0440\u0441\u044b \u0432 \u0434\u0435\u043d\u044c\u0433\u0438:\n<ul>\n<li>\u0417\u0430\u0442\u0440\u0430\u0442\u044b \u043d\u0430 \u0438\u043d\u0444\u0440\u0430\u0441\u0442\u0440\u0443\u043a\u0442\u0443\u0440\u0443.<\/li>\n<li>\u0417\u0430\u0440\u043f\u043b\u0430\u0442\u044b \u0441 \u0443\u0447\u0435\u0442\u043e\u043c \u0437\u0430\u0433\u0440\u0443\u0437\u043a\u0438.<\/li>\n<\/ul>\n<\/li>\n<\/ul>\n<h3><strong>\u041a\u0430\u043a\u0438\u0435 \u043f\u0440\u043e\u0431\u043b\u0435\u043c\u044b \u0440\u0435\u0448\u0430\u0435\u0442 \u044d\u0442\u043e\u0442 \u043f\u043e\u0434\u0445\u043e\u0434?<\/strong><\/h3>\n<p>\u2714\u00a0\u0418\u0422 \u043f\u0435\u0440\u0435\u0441\u0442\u0430\u0435\u0442 \u0431\u044b\u0442\u044c \u00ab\u0447\u0435\u0440\u043d\u044b\u043c \u044f\u0449\u0438\u043a\u043e\u043c\u00bb\u00a0\u2014 \u0444\u0438\u043d\u0430\u043d\u0441\u044b \u0432\u0438\u0434\u044f\u0442, \u0437\u0430 \u0447\u0442\u043e \u043f\u043b\u0430\u0442\u044f\u0442.<br \/>\u2714\u00a0\u041d\u0435\u0442 \u043d\u0435\u043e\u0436\u0438\u0434\u0430\u043d\u043d\u044b\u0445 \u043f\u0435\u0440\u0435\u0433\u0440\u0443\u0437\u043e\u043a\u00a0\u2014 \u043c\u043e\u0449\u043d\u043e\u0441\u0442\u0438 \u043c\u0430\u0441\u0448\u0442\u0430\u0431\u0438\u0440\u0443\u044e\u0442\u0441\u044f \u0437\u0430\u0440\u0430\u043d\u0435\u0435.<br \/>\u2714\u00a0\u0411\u044e\u0434\u0436\u0435\u0442 \u043e\u0431\u043e\u0441\u043d\u043e\u0432\u0430\u043d \u0434\u0430\u043d\u043d\u044b\u043c\u0438, \u0430 \u043d\u0435 \u0438\u043d\u0442\u0443\u0438\u0446\u0438\u0435\u0439.<\/p>\n<h3><strong>\u0413\u0434\u0435 \u0443\u0437\u043d\u0430\u0442\u044c \u0431\u043e\u043b\u044c\u0448\u0435?<\/strong><\/h3>\n<p>\u041f\u043e\u0434\u0440\u043e\u0431\u043d\u044b\u0439 \u0440\u0430\u0437\u0431\u043e\u0440 \u0442\u0435\u043c\u044b \u2014 \u043d\u0430 \u043d\u0430\u0448\u0435\u043c <a href=\"https:\/\/rutube.ru\/video\/63e2bf5ab162fee8bcc3eee53181ee5b\/\"><strong>RuTube<\/strong><\/a> \/ <a href=\"https:\/\/www.youtube.com\/watch?v=WJN90UwQzbY\"><strong>YouTube<\/strong><\/a> \u043a\u0430\u043d\u0430\u043b\u0435. \u0422\u0430\u043a\u0436\u0435 \u0431\u0443\u0434\u0443\u0442 \u043f\u043e\u043b\u0435\u0437\u043d\u044b \u043a\u0443\u0440\u0441\u044b: <a href=\"https:\/\/edu.cleverics.ru\/vap-fin\">&#171;VAP: \u042d\u043a\u043e\u043d\u043e\u043c\u0438\u043a\u0430 \u0438 \u0444\u0438\u043d\u0430\u043d\u0441\u044b \u0418\u0422&#187;<\/a>, <a href=\"https:\/\/edu.cleverics.ru\/vap-slm\">&#171;VAP: \u0423\u043f\u0440\u0430\u0432\u043b\u0435\u043d\u0438\u0435 \u0443\u0440\u043e\u0432\u043d\u0435\u043c \u0418\u0422-\u0443\u0441\u043b\u0443\u0433 \u0438 \u043a\u0430\u0442\u0430\u043b\u043e\u0433\u043e\u043c \u0418\u0422-\u0443\u0441\u043b\u0443\u0433&#187;<\/a>.<\/p>\n<h3><strong>\u0412\u044b\u0432\u043e\u0434<\/strong><\/h3>\n<p>\u0421\u0435\u0440\u0432\u0438\u0441\u043d\u043e-\u0440\u0435\u0441\u0443\u0440\u0441\u043d\u043e\u0435 \u043f\u043b\u0430\u043d\u0438\u0440\u043e\u0432\u0430\u043d\u0438\u0435 \u043f\u0440\u0435\u0432\u0440\u0430\u0449\u0430\u0435\u0442 \u0418\u0422-\u0431\u044e\u0434\u0436\u0435\u0442 \u0438\u0437 \u00ab\u0447\u0435\u0440\u043d\u043e\u0433\u043e \u044f\u0449\u0438\u043a\u0430\u00bb \u0432\u00a0<strong>\u0443\u043f\u0440\u0430\u0432\u043b\u044f\u0435\u043c\u044b\u0439 \u043c\u0435\u0445\u0430\u043d\u0438\u0437\u043c<\/strong>, \u0433\u0434\u0435:<\/p>\n<ul>\n<li>\u0417\u0430\u0442\u0440\u0430\u0442\u044b \u0437\u0430\u0432\u0438\u0441\u044f\u0442 \u043e\u0442 \u0431\u0438\u0437\u043d\u0435\u0441-\u0446\u0435\u043b\u0435\u0439.<\/li>\n<li>\u0420\u0435\u0448\u0435\u043d\u0438\u044f \u043f\u0440\u0438\u043d\u0438\u043c\u0430\u044e\u0442\u0441\u044f \u043d\u0430 \u0434\u0430\u043d\u043d\u044b\u0445, \u0430 \u043d\u0435 \u043d\u0430 \u0434\u043e\u0433\u0430\u0434\u043a\u0430\u0445.<\/li>\n<li>\u0420\u0443\u043a\u043e\u0432\u043e\u0434\u0441\u0442\u0432\u043e \u0432\u0438\u0434\u0438\u0442, \u0437\u0430 \u0447\u0442\u043e \u043f\u043b\u0430\u0442\u0438\u0442.<\/li>\n<\/ul>\n<p><strong>\u0412\u043d\u0435\u0434\u0440\u0438\u0432 \u044d\u0442\u0443 \u043c\u043e\u0434\u0435\u043b\u044c, \u0418\u0422-\u043f\u043e\u0434\u0440\u0430\u0437\u0434\u0435\u043b\u0435\u043d\u0438\u0435 \u0441\u0442\u0430\u043d\u043e\u0432\u0438\u0442\u0441\u044f \u043d\u0435 \u0437\u0430\u0442\u0440\u0430\u0442\u043d\u044b\u043c \u0446\u0435\u043d\u0442\u0440\u043e\u043c, \u0430 \u0441\u0442\u0440\u0430\u0442\u0435\u0433\u0438\u0447\u0435\u0441\u043a\u0438\u043c \u043f\u0430\u0440\u0442\u043d\u0435\u0440\u043e\u043c \u0431\u0438\u0437\u043d\u0435\u0441\u0430.<\/strong><\/p>\n\n\n\n\n","protected":false},"excerpt":{"rendered":"<p>\u00a0 \u0421\u0435\u0440\u0432\u0438\u0441\u043d\u043e-\u0440\u0435\u0441\u0443\u0440\u0441\u043d\u043e\u0435 \u043f\u043b\u0430\u043d\u0438\u0440\u043e\u0432\u0430\u043d\u0438\u0435 \u0438 \u0418\u0422-\u0431\u044e\u0434\u0436\u0435\u0442: \u043a\u0430\u043a \u0441\u0432\u044f\u0437\u0430\u0442\u044c \u043f\u043e\u0442\u0440\u0435\u0431\u043d\u043e\u0441\u0442\u0438 \u0431\u0438\u0437\u043d\u0435\u0441\u0430 \u0441 \u0437\u0430\u0442\u0440\u0430\u0442\u0430\u043c\u0438 \u043d\u0430 \u0418\u0422. \u041f\u043e\u0447\u0435\u043c\u0443 \u0418\u0422-\u0431\u044e\u0434\u0436\u0435\u0442 \u0447\u0430\u0441\u0442\u043e \u0432\u044b\u0437\u044b\u0432\u0430\u0435\u0442 \u0441\u043f\u043e\u0440\u044b? \u041c\u043d\u043e\u0433\u0438\u0435 \u043a\u043e\u043c\u043f\u0430\u043d\u0438\u0438 \u0441\u0442\u0430\u043b\u043a\u0438\u0432\u0430\u044e\u0442\u0441\u044f \u0441 \u0441\u0438\u0442\u0443\u0430\u0446\u0438\u0435\u0439, \u043a\u043e\u0433\u0434\u0430: \u0424\u0438\u043d\u0430\u043d\u0441\u043e\u0432\u044b\u0439 \u043e\u0442\u0434\u0435\u043b\u00a0\u0442\u0440\u0435\u0431\u0443\u0435\u0442 \u0441\u043e\u043a\u0440\u0430\u0442\u0438\u0442\u044c \u0418\u0422-\u0440\u0430\u0441\u0445\u043e\u0434\u044b, \u043d\u043e \u043d\u0435 \u043f\u043e\u043d\u0438\u043c\u0430\u0435\u0442, \u043d\u0430 \u0447\u0435\u043c \u043c\u043e\u0436\u043d\u043e \u0441\u044d\u043a\u043e\u043d\u043e\u043c\u0438\u0442\u044c. \u0411\u0438\u0437\u043d\u0435\u0441-\u043f\u043e\u0434\u0440\u0430\u0437\u0434\u0435\u043b\u0435\u043d\u0438\u044f\u00a0\u0436\u0430\u043b\u0443\u044e\u0442\u0441\u044f \u043d\u0430 \u043d\u0435\u0445\u0432\u0430\u0442\u043a\u0443 \u043c\u043e\u0449\u043d\u043e\u0441\u0442\u0435\u0439, \u0430 \u0418\u0422 \u043d\u0435 \u043c\u043e\u0436\u0435\u0442 \u0431\u044b\u0441\u0442\u0440\u043e \u043c\u0430\u0441\u0448\u0442\u0430\u0431\u0438\u0440\u043e\u0432\u0430\u0442\u044c\u0441\u044f. \u0418\u0422-\u0440\u0443\u043a\u043e\u0432\u043e\u0434\u0438\u0442\u0435\u043b\u0438\u00a0\u043d\u0435 \u043c\u043e\u0433\u0443\u0442 \u043e\u0431\u043e\u0441\u043d\u043e\u0432\u0430\u0442\u044c, \u043f\u043e\u0447\u0435\u043c\u0443 \u0438\u043c \u043d\u0443\u0436\u043d\u043e \u0431\u043e\u043b\u044c\u0448\u0435 \u0440\u0435\u0441\u0443\u0440\u0441\u043e\u0432. \u041f\u0440\u043e\u0431\u043b\u0435\u043c\u0430 \u0432 \u0442\u043e\u043c, \u0447\u0442\u043e \u0442\u0440\u0430\u0434\u0438\u0446\u0438\u043e\u043d\u043d\u044b\u0435 \u043c\u0435\u0442\u043e\u0434\u044b \u0431\u044e\u0434\u0436\u0435\u0442\u0438\u0440\u043e\u0432\u0430\u043d\u0438\u044f (\u00ab\u043a\u0430\u043a \u0432 \u043f\u0440\u043e\u0448\u043b\u043e\u043c \u0433\u043e\u0434\u0443 + \u0438\u043d\u0444\u043b\u044f\u0446\u0438\u044f\u00bb) \u043d\u0435 \u0443\u0447\u0438\u0442\u044b\u0432\u0430\u044e\u0442 \u0440\u0435\u0430\u043b\u044c\u043d\u044b\u0435 \u043f\u043e\u0442\u0440\u0435\u0431\u043d\u043e\u0441\u0442\u0438 \u0431\u0438\u0437\u043d\u0435\u0441\u0430. \u0420\u0435\u0448\u0435\u043d\u0438\u0435 \u2014 \u0441\u0435\u0440\u0432\u0438\u0441\u043d\u043e-\u0440\u0435\u0441\u0443\u0440\u0441\u043d\u043e\u0435 \u043f\u043b\u0430\u043d\u0438\u0440\u043e\u0432\u0430\u043d\u0438\u0435. \u0427\u0442\u043e \u044d\u0442\u043e \u0442\u0430\u043a\u043e\u0435? \u0421\u0435\u0440\u0432\u0438\u0441\u043d\u043e-\u0440\u0435\u0441\u0443\u0440\u0441\u043d\u043e\u0435 \u043f\u043b\u0430\u043d\u0438\u0440\u043e\u0432\u0430\u043d\u0438\u0435\u00a0\u2014 \u044d\u0442\u043e \u043f\u043e\u0434\u0445\u043e\u0434, \u043a\u043e\u0442\u043e\u0440\u044b\u0439:\ud83d\udd39\u00a0\u0421\u0432\u044f\u0437\u044b\u0432\u0430\u0435\u0442 \u0418\u0422-\u0443\u0441\u043b\u0443\u0433\u0438 \u0441 \u043a\u043e\u043d\u043a\u0440\u0435\u0442\u043d\u044b\u043c\u0438 \u0440\u0435\u0441\u0443\u0440\u0441\u0430\u043c\u0438\u00a0(\u0441\u0435\u0440\u0432\u0435\u0440\u044b, \u041f\u041e, \u0441\u043f\u0435\u0446\u0438\u0430\u043b\u0438\u0441\u0442\u044b).\ud83d\udd39\u00a0\u041f\u043e\u0437\u0432\u043e\u043b\u044f\u0435\u0442 \u043f\u0440\u043e\u0433\u043d\u043e\u0437\u0438\u0440\u043e\u0432\u0430\u0442\u044c \u0437\u0430\u0442\u0440\u0430\u0442\u044b\u00a0\u043d\u0430 \u043e\u0441\u043d\u043e\u0432\u0435 \u0431\u0438\u0437\u043d\u0435\u0441-\u043f\u043b\u0430\u043d\u043e\u0432.\ud83d\udd39\u00a0\u0414\u0430\u0435\u0442 \u043f\u0440\u043e\u0437\u0440\u0430\u0447\u043d\u043e\u0435 \u043e\u0431\u043e\u0441\u043d\u043e\u0432\u0430\u043d\u0438\u0435 \u0431\u044e\u0434\u0436\u0435\u0442\u0430\u00a0\u2014 \u043d\u0435 \u00ab\u043d\u0430\u043c \u043d\u0443\u0436\u043d\u043e 10&#8230;<\/p>\n","protected":false},"author":2,"featured_media":41296,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[9,1,404,96],"tags":[377],"class_list":["post-41293","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-it-service-management","category-framework-international-news","category-obzory-videorolikov","category-everything","tag-itsm"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ 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